About JulieAnn

As a passionate Branding and Design expert, I bring a multidisciplinary background to craft impactful visual narratives and drive innovative design strategies. With a rich conceptual design vocabulary and a keen eye for storytelling, I create memorable brand experiences that resonate and endure.

With 23 years in the design industry, I've brought ideas to life across a wide spectrum—from artificial intelligence platforms to immersive trade show exhibits, and from digital and product design to impactful print and advertising campaigns.

Kicking off my career in Minneapolis (my hometown, yes, I'm a Minnesoooootan) I designed trade show exhibits for Skyline Displays. When warmer weather and the vibrant design community wooed me to California, I worked on design campaigns for the San Diego Padres and San Diego Chargers. Following San Diego, I moved to Las Vegas to design for Artificial Intelligence. With a team of big thinkers and doers I pushed my design and vocabulary skills in AI. I'm back in San Diego and have spent the last 8 years designing golf clubs for Callaway Golf! Foreeeeee!

Callaway Golf - Carlsbad, CA (October 2017 - Present)

• Principal Graphic Designer in Industrial Design

• Creates brand logo packages, including graphics and cosmetics, for all of our golf club categories. Seeks out new logo graphics and cosmetic treatments for application to club heads, medallions, and shafts for our industry leading product portfolio.

• Helps drive graphic/cosmetic interaction between club designers, engineers, and the Product Design Development team to prototype innovative concept designs as assigned, executing through final production art.

• Supports and mentors’ junior designers

Banjo - Las Vegas, NV. (December 2016 – September 2017)

• Senior Graphic Designer

• Designed and executed brand standards for Artificial Intelligence

• Responsible for conceptual development and execution of artistic concepts for platforms, e-mails, websites, large format prints, and marketing material.

• Collaborated with the Marketing Director and team on engaging and detail-oriented marketing campaigns for product features.

• Website, landing page, and email campaign designs

• UX/UI design and navigation of mobile apps

• Figma design layout, wireframing, and user-friendly navigation

Spark Health - Solana Beach, CA. (December 2014 – December 2016)

• Graphic Designer and Marketing Director

• Executed graphics and designs for small format print pieces, advertisements, social media, and website projects based on brand standards.

• Social media management and marketing

• Website, landing page, and email campaign designs

• Figma design layout for landing pages and call-to-action elements

858 Graphics - San Diego, CA. (January 2010 – December 2014)

• Graphic Design Director and Account Executive

• Lead a team of five designers to develop and implement the graphic, layout, and production communication materials.

• Conceptual design and layout for clients’ business cards, brochures, banners, trade show graphics, vehicle wraps, and website graphics.

• Oversee electronic pre-press and the layout and design of all projects

Skyline Displays - Minneapolis, MN. (September 2001 – November 2009)

• Graphic Designer and Account Executive

• Conceptual design and layout, color/image correction, and compositing large format graphics for the trade show industry.